Saturday, 16 August 2008
camp alliance
For years, mediatree have worked in alliance (strangely enough) with charity Alliance Youth Works at their annual Camp. Camp Alliance is a unique, American-style summer camp packed with outdoor and indoor experiences for campers. Mediatree's part in this began with the request for a promo video, four years ago. (see bottom.) Although the production is now a little outdated, it was praised for successfully capturing the mood of camp with its rapid, handheld style, and was shown at events and conferences across Ireland and the UK.
The following year, mediatree became part of the Camp experience proper, with the commission to run four workshops throughout the week, and create 'Camp Radio' - a 45 minute daily internal broadcast, with the content generated solely by the Campers themselves. Two years on, and demand led to the creation of simultaneous web content, all under the banner of 'Camp Media.' mediatree supplied the audio-visual equipment used by Campers in the creation of daily 'vodcasts', which formed part of 'The Camp Quibbler'. By working in alliance with AYW (and their web designer and Quibbler tutor!) mediatree looks forward to even more new growth next year. The content generated by Campers not only provides lasting memories for themselves, but sits cleanly alongside the promotional video and photography that mediatree continues to generate for Camp.
Sample some of the camper's work for yourself! The Camp Quibbler contains the daily podcasts (downloadable as .mp3s) the vodcasts (viewable as the main headline in each daily edition) and samples of some of the photography captured by ourselves. There's even a free Camp Radio ringtone!
To jump to this year's summative mediatree video, entitled "Reflections", click here.
To view the original Camp promotional video, click here.
To view just some of the promotional photography taken over the last three years for Camp by mediatree, click for 2006 or 2007.
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